Adwords


Filed under category: Pay Per Click Marketing



A B C D E F G H I J K L M N O P Q R S T U V W X Y

Adwords is Google's pay per click advertising tool. It is used by many businesses around the world (including us) and the system is predicated on its users only paying for each click they receive to their ad. Advertisers are allowed to control their budget, their appearance and text of their ads and how much they want to pay per each click.


Ads from adwords can also be called paid ads or sponsored ads. These are the ads which show up on the right hand side of a google search results page and sometimes can be the ads in the top 3. This is a quick way of getting your ad to the 1st page of Google for target keywords.


Why It's Important

Adwords is important simply because of the massive amounts of traffic that Google receives each day. Billions of People from all around the globe are using google to to search for relevant websites. By using Adwords, you can reach your target audience relatively quickly and build up your traffic, your sales and your brand.



Google Adwords Resources