Keyword Research


Filed under category: Search Engine Optimization



A B C D E F G H I J K L M N O P Q R S T U V W X Y

Keyword research is a process done by a professional seo company before the actual search engine optimization process begins. Keyword research is the process of analyzing and qualifying keywords to determine whether they will generate potential website searches and traffic and whether or not they are relevant to your company and business website.


Keywords can be singular terms or multiple word phrases depending on what the user needs and deems relevant to their needs. In the world of SEO, certain keywords are more competitive than others. The more competitive keywords tend to have more people searching for them. Successful keyword research will eventually find you the right keywords for your seo campaign.


Keyword research can sometimes help you find some bargain keywords that are searched highly but are not competitive and can also help find some less common keyword phrases that might generate a little bit of traffic here and there.


Why It's Important

Without keyword research, your seo campaign is setup to fail. If you are targeting keywords that nobody searches for or targeting keywords which are irrelevant to your business, then your time and money will be wasted and your website will not generate any revenue for you. Keyword research is the first step towards any successful seo campaign and it must be done before any seo work is done to your website.


Keyword Research Resources