Google Panda Update


Filed under category: Search Engine Optimization



A B C D E F G H I J K L M N O P Q R S T U V W X Y

The Google Panda update, which was first released in February 2011, was an algorithm change by Google designed to lower the rank of low quality websites and bring higher quality sites to the top of the search engine results. The Panda update was created using artificial intelligence based on actual human quality testing of websites. It is based on what actual users deemed to be quality websites and how long they stayed on each site, percentage of returning to the website, etc.


Many new seo ranking factors were added to Google's guidelines as a result of the Panda algorithm updates. These SEO factors now heavily influence Google's rankings.


Why It's Important

The Panda update is important to know about because it is a huge influence on search engine ranking. Every SEO strategy should involve planning around the Panda update and concentrating on creating high quality websites.